Pilot performance results
Post Pilot Review
Morgan Sindall Group + Pure Logistics
16 March to 28 June 2026
Prepared for Morgan Sindall Group and Pure Logistics.
Where we started
The pilot we proposed
A bespoke 15-week wellness programme, designed for a mixed group of MS & Pure Logistics employees. The brief: improve health, performance and resilience through diagnostics, personalised coaching and digital gamified health tools, then quantify the return on investment.
- A high-touch, data-driven approach built around each participant.
- Evidence-based interventions delivered through the Morph Platform.
- A comprehensive impact report on completion, with a case for wider rollout.
What was included
- 01
Blood panels × 2
Weeks 1 and 16, covering key biomarkers.
- 02
Functional movement screening
Baseline capability and injury risk.
- 03
~10 Practitioner Telehealth sessions
One-to-one, remote, personalised.
- 04
Morph Platform access
Health scoring, biometric scanning, daily check-ins.
The pilot in numbers
Fifteen weeks, measured daily
15
Weeks in the field with a live workforce.
16 Mar – 28 Jun
The 2026 pilot window, start to completion.
Daily
Step and biometric check-ins through the platform.
2
Blood panels, taken at start and at completion.
Score calculation
How the league worked, and what it drove
Each week, participants earned points based on their league position across three categories.
Steps
1st — 14 points
14th — 1 point
Check-ins
1st — 28 points
14th — 2 points
Biometric scans
1st — 14 points
14th — 1 point
Why biometric scans are scored separately
- Early in the pilot, several participants understood the daily check-in and the biometric face scan as the same action. Rather than discount that early engagement once the distinction was clarified, biometric scans were credited at half the value of a full check-in, protecting the effort already made instead of erasing it.
Final score
Total score = Steps + the higher of either check-ins or biometric scans.
This scoring method rewarded consistent performance across multiple areas, and was adjusted mid-pilot to stay fair to participants who engaged in good faith before the mechanic was fully understood.
Check-in engagement growth, first half of the pilot to second half.
Still active and logging in the final week of the pilot.
Engagement built through the pilot rather than fading after a launch-week spike.
Results
Fifteen million steps of momentum
Total steps logged across the pilot.
Average daily steps per participant across the pilot.
Step output, strongest week measured against weakest.
10,300 average daily steps is almost double the UK national average of 5,700.
Published dose-response work places the meaningful health return between roughly 7,000 and 9,000 steps a day, with benefits flattening beyond that. Pure Logistics participants held an average above the top of that range for fifteen consecutive weeks, in the field, around shift work.
Lancet Public Health (2025) dose-response meta-analysis; UK national step-count survey data.
What this level of activity is associated with
Context, not claims
The figures below are drawn from published research on sustained activity at this level, not measurements taken from this pilot's participants directly.
Lower all-cause mortality risk, 7,000+ steps a day vs a 2,000-step baseline
47%
Lower cardiovascular disease risk at sustained activity
40–50%
Average productive working days lost per employee each year to presenteeism, UK
44 days
Of working hours lost to unproductivity annually, UK workforce
20%
Lancet Public Health (2025) meta-analysis; published workplace physical activity and presenteeism-cost research.
The biological result
Progress across every system
Among the group who returned for retesting, the results moved measurably in the right direction across biological age, cardiovascular health and micronutrient status.
Biologically younger than their actual age at retest.
Average biological-age advantage versus actual age.
Biological age reversed during the programme, in the strongest result.
Of Vitamin D-deficient participants restored to a healthy range.
The headline metric
Biologically younger than their years.
At retest, 88% of participants were biologically younger than their actual age, on average 4.9 years younger and up to a decade in the strongest cases. Of those with directly comparable readings, 83% lowered their biological age during the programme, by as much as 5.4 years.
Years biologically younger at retest
Average 4.9
Not just one marker
A genuinely whole-body result.
Across every category measured, the large majority of the group’s biomarkers either improved or held within the healthy laboratory range at retest.
Cholesterol
Improved or healthy
Liver
Improved or healthy
Iron
Improved or healthy
Kidney
Improved or healthy
Inflammation
Improved or healthy
Vitamin D
Improved or healthy
Breadth, not one lever
Gains across the board.
Cholesterol
Total cholesterol
4.90→3.57mmol/L
Cholesterol
Triglycerides
2.16→1.10mmol/L
Iron status
Transferrin saturation
46→36%
Iron status
Serum iron
12.5→24.0µmol/L
Liver function
Gamma-GT (GGT)
30→19U/L
Micronutrient
Vitamin D
45→117nmol/L
Where the group moved most
Every system finished with the majority of markers improved or in a healthy range, and the group's largest biological-age reversal reached 5.4 years during the programme.
Individual impact
Three transformations.
Participant A
Early forties
Lowered their biological age by 5.4 years, from 37.8 to 32.4, and finished with a completely clean panel. Their one borderline marker at baseline, kidney filtration, returned fully to normal.
Participant B
Early thirties
A cardiovascular turnaround: total cholesterol moved from 4.90 to 3.57 and LDL from 2.88 to 1.74, both back within range, with a protective HDL ratio up to 36%.
Participant C
Mid-thirties
Biological age fell by 2.2 years in four months, with total cholesterol, LDL and triglycerides all falling, GGT dropping sharply and Vitamin D restored to a healthy level.
Why it lands
A single number people care about, their biological age, paired with a specific, personalised plan is what turns a blood test into behaviour change. The pilot shows this workforce responds.
Results reflect participants who completed both baseline and end-of-programme retesting. UKAS-accredited laboratory analysis (Vitall / Inuvi Diagnostics), 30+ biomarkers per participant, baseline February 2026 and retests through mid-2026. Morph Biological Age uses the Klemera-Doubal method. One haemolysed baseline sample is excluded from the biological-age comparison. Results are anonymised, aggregated and directional rather than statistically powered; individual results are not medical advice.
The case this builds
What fifteen weeks proves
- 01
Engagement rose through the pilot rather than fading after launch, the hardest outcome for any wellness programme to produce.
- 02
Average activity levels placed participants inside the research-backed range for materially lower cardiovascular and mortality risk.
- 03
This was delivered as proposed: diagnostics, personalised coaching and the Morph Platform, in the field, with a live workforce.
- 04
No construction or logistics operator in the UK has run a workforce health league at this scale. Morgan Sindall could be first.
The foundation is proven. The next conversation is scale.
What scale looks like
Construction’s first health league
Every step, check-in and session becomes points. A weekly score, a rank, and a leaderboard the whole site can see, live, in the app: the same mechanic proven through the Pure Logistics pilot.
Your Morph Score
A snapshot of your overall health.
Steps, habits and more
Steps, Habit Hacker, wellness programme and sessions all feed one score.
Live league standing
See exactly where each site ranks against the others.
Built on consistency, not who's fittest. Everyone starts on level ground.
Morph gamification
Leaderboard
Healthy habits get easier when progress is visible and social.
Your progress
You’re 1,033 steps
away from 4th place.
streak alive
More friends, more motivation.
MorphOption one
Extend the league
This would roll the same Habit Hacker and Steps League mechanic proven at Pure Logistics across every Morgan Sindall site, turning routines the workforce already follows into a league they check every day.
Option two
Run the full programme
Bloodwork, coaching and the complete Morph programme would feed the same company-wide Health League from day one.
Option three
Tailor it site by site
Every site carries a different budget, workforce and culture. Morph's packages would flex around that: boardroom stakeholders and on-site contractors could each be offered a tier suited to them, while every tier still feeds the same company-wide leaderboard.
No construction or logistics business has built a preventative health movement around its workforce at this scale. Morgan Sindall could be first.
Next step: agree the rollout scope with Morgan Sindall Group and Pure Logistics.